Extending patient engagement… the key to word-of-mouth
- Inspire patients to remain dialed into your practice, engaging them before and long after the visit.
- Leverage peak referral periods when word-of-mouth is most likely inspired for referrals to family and friends.
Meeting the challenge of patient engagement
According to the Pew’s Health Online 2015, two of three US adults went online to diagnose a condition in 2014, and half of those sought medical attention as a result. Physicians with the most relevant online presence are meeting patients where they access healthcare information regularly with measurable results. After the visit and away from your office is where word of mouth referrals occur. It’s when the impact of your treatment meets the family functions and activities they directly impact. When patients feel better they talk about you, especially when you keep your patient care top of mind by staying in touch.
Patient engagement isn’t the sole concern of practices aiming to grow. Reaching meaningful use thresholds requires strategies for driving patient engagement to the portal. At Carestruck, we’ll show you how to ensure long term eligibility for meaningful use.
Attracting new patients means extending engagement beyond the visit, driving repeat traffic to your hub for guidance, and using multiple channels – including social and digital media – to build loyalty to your brand.